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    SBQ Blog

1 Dec, 2020

Give Your Time To The Highly Committed

December 1, 2020 | Business Growth, Conscious Business, List Building

Your clients are calling for a change.  No matter what niche you play in or how you market your products and services, clients show the demand for change with reduced open rates and declining conversion.  Through this, they are telling us that it’s time to change the way we court and close our clients.

Gone are the days when e-zines, special reports and never-ending email campaigns are enough to win the trust of our potential clients and move them to a buying decision.

Today’s consumers are begging us to stop all the hype and elevate our sales process to the level of significant – even sacred – communication.

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17 Nov, 2020

Say NO To Those Who Aren’t a Fit

November 17, 2020 | Conscious Business, Marketing Innovation

In 2009, while working with my life coach, John Dulworth, I learned a powerful lesson that has served me for over a decade. It was to design a business that allows me to live a life of my own making, by mastering the art of a “Powerful No.

I know… it’s a bit of an oxymoron, right? In an era when so many people preach the importance of saying YES to life, I’m suggesting that you actually need to get better at saying no. That’s because in every YES, you are actually saying NO to something else.

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9 Nov, 2020

Master the Art of Listening

November 9, 2020 | Conscious Business, Marketing Innovation

One of the most powerful ways to enhance your ability to sell with ease and success is to master the art of listening. When you learn to truly listen in any sales conversation, you lay the foundation of trust and rapport, uncover buyer needs, and help the prospect understand how you can help.

The trouble is, listening is not something most of us have been taught. Too often in a sales conversation, the salesperson is simply waiting for their turn to talk or thinking about what they will say next. To that end, think back to the last sales interaction you had with a prospect and ask yourself what percentage of the conversation were you talking and what percentage were you listening?

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6 Nov, 2020

The Secret To Humanizing Your Selling Experience

November 6, 2020 | Big Finish Challenge, Conscious Business, Marketing Innovation

Have you taken an honest look at your relationship to selling? I am asking because it’s your unspoken fear, discomfort, frustration or even disdain for selling, that is actually keeping you from stepping out, playing big and creating the sales you want.

It’s my invitation for you to explore what’s holding you back in sales that has conjured up memories of a time (just five years ago) when I had to take a hard look at where we were with our own sales process.

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3 Nov, 2020

The Three Stages of Successful Selling

November 3, 2020 | Business Growth, Conscious Business, Marketing Innovation

My journey with the art of selling has been an interesting one. Just one month into my first business in 1987, it became clear to me that if I did not figure this “sales thing” out, I was out of the entrepreneurial game.

We were newlyweds, lived in a 3-bedroom apartment with my stepdaughter, who was 6 years at the time, and I was fresh out of graduate school. I had my MBA but was essentially clueless about what it really took to have a successful business.

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26 Oct, 2020

Seek first to understand, then to be understood.

October 26, 2020 | Business Growth, Conscious Business, Marketing Innovation

This is the 5th habit outlined in Stephen Covey’s iconic bestseller, The 7 Habits of Highly Effective People. It’s also the second secret in my 10 Sales Acceleration Secrets that we kicked off last week.

While I first read Mr. Covey’s book in the early 90s soon after it was published, it was not until 2016 that his 5th principle sparked the idea for one of my companies I currently run, called Smart Biz Quiz.

Here’s how it went down…

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20 Oct, 2020

Energetics of Sales

October 20, 2020 | Business Growth, Conscious Business, Marketing Innovation

There’s no way around it, sales are the lifeblood of your business.

No matter what stage of growth you are in, revenues are your top priority and the key to your survival and long-term success.

How can I be so sure?

With each of our 7 business startups, never did we infuse them with a chunk of cash. Instead, we bootstrapped it, challenge ourselves to get the revenues flowing as quickly as possible. Without deep pockets or high-limit credit cards, we became scrappy, resourceful and all-out courageous. Not just to pay ourselves, but to have the money we needed to fund the vision we were all working toward.

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13 Oct, 2020

5 Steps to Increase Engagement

October 13, 2020 | Business Growth, List Building

Here’s a quick quiz…

Which would you rather have?

  • 5000 people on your list with an open rate of 10%, or
  • 1000 people with an open rate of 50%?

Spoiler alert… it’s choice #2.

Why? Because in today’s market it’s not just about “eyeballs on your offer” it’s about the quality of connection between you and the person at the other end of the email. Open rates depict engagement and engagement predicts responsiveness to your offer.

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29 Sep, 2020

Cultivate Conscious Connections

September 29, 2020 | List Building, Networking

In a blog I wrote 2 weeks ago, I shared the 5 things I did to rekindle my passion and get back in the game, after a period of time when I had completely lost my mojo.

Since then, I’ve had a few people reach out about one of these steps… cultivating meaningful connections. Because it’s one of the most profound of the five steps, I thought I would go a little deeper on the subject.

I’ve been consciously cultivating connections for decades now, whether through live events or personal connects where a friend follows their intuition and introduces me to someone via email. But with COVID, I’ve consciously upped my game knowing connection is more important than ever before.

SO… sensing you could also benefit from a little more “conscious connection,” here are seven things to keep in mind as you expand your circle of support.

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3 Sep, 2020

5 Things I Did To Re-Ignite My Passion and Purpose

September 3, 2020 | Business Growth, Business Vision, Inspiration

On Wednesday, I shared with my recommitment to my community and my two businesses.

Like many, as the Pandemic swept the globe I found myself feeling a bit confused and even complacent. Rather than fight it, I leaned in and used that time to slow down, hunker in and reflect on all that was unfolding. I deepened relationships, reflected on the last 3 decades and enjoyed taking my foot off the pedal.

But as the lockdown droned on into July, it became clear there is only so much “naval gazing” I can handle before going a little stir crazy. ;0) So, I cleared my calendar, got myself out in nature and took 5 powerful steps that brought me back to myself again.

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