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    SBQ Blog

25 Aug, 2020

Lead Magnet Magic

August 25, 2020 | Lead Generation, Lead Magnets

If you don’t have a lead magnet, or the ones you have are not working, then perhaps it’s time to give this a little attention.

Here are the most common questions we get when working with clients to build out their New Lead Nurture campaign.

Common Questions about Lead Magnets…

Lead magnets are one of the best ways to inspire potential clients to provide you with their contact information for the purpose of receiving something they deem to be valuable.

1. What is a Lead Magnet?

A lead magnet is a free item that is automatically given to prospective clients in exchange for their name and email address.

Whether it’s a PDF, an audio or a video, your lead magnet gives potential clients an ‘experience’ of you, so they can get a sense of who you are, what you offer and the impact of your work.

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20 Aug, 2020

The Secret To Humanizing Your Selling Experience

August 20, 2020 | Big Finish Challenge, Conscious Business, Marketing Innovation

Have you taken an honest look at your relationship to selling? I am asking because it’s your unspoken fear, discomfort, frustration or even disdain for selling, that is actually keeping you from stepping out, playing big and creating the sales you want.

It’s my invitation for you to explore what’s holding you back in sales that has conjured up memories of a time (just five years ago) when I had to take a hard look at where we were with our own sales process.

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