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    News & Updates

June 13, 2019

Lead Magnet Magic

If you don’t have a lead magnet, or the ones you have are not working, then perhaps it’s time to give this a little attention.

Here are the most common questions we get when working with clients to build out their New Lead Nurture campaign.

Common Questions about Lead Magnets…

Lead magnets are one of the best ways to inspire potential clients to provide you with their contact information for the purpose of receiving something they deem to be valuable.

1. What is a Lead Magnet?

A lead magnet is a free item that is automatically given to prospective clients in exchange for their name and email address.

Whether it’s a PDF, an audio or a video, your lead magnet gives potential clients an ‘experience’ of you, so they can get a sense of who you are, what you offer and the impact of your work.

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